By understanding your options for picking an eyeglass frame when you are buying online you can avoid disappointment and dissatisfaction.
In Store Tactics
One way to make sure that you completely get the frame that you want is to try on frames in stores, just as you are used to. Rather than purchasing them in store and paying a higher cost, you can then search for the brand and model number online. This can be difficult as stores and manufacturers may not make this information readily available to discourage shoppers from saving money by going online. Also, you may find that your online search for just the right frame requires further information that you didn't get from the store.
Online Virtual Fittings
Many of the top online eyeglass frame retailers offer some type of virtual fittings so that you can be sure that once your glasses arrive, they will be what you expected.
Virtual fittings allow the user to upload a photo of themselves and then "try on" the frame of their choice by pasting on the frames over the photo. For this feature, use a photo of yourself that is taken head-on and without your existing glasses, just as you would in-store. If you don't want to upload a photo of yourself, or don't have one, you can also choose from a selection of models. Here, pick a model that has similar coloring and features to your own in order to best find frames that fit your face.
Rules of Thumb
When you pick out your eyeglass frame online, you will be following a similar procedure to that of ordering in store. You choose your style, or styles, from what best suits your personal look, whether it's a retro-inspired cateye or a classic wire frame.
Let the shape of your face determine the shape of your frame:
Oval shaped faces tend to be long or longer than they are wide and may also have a long nose. These longer faces benefit from aviator frames and square shapes that help make the face shape look more proportionate. Generally, people with oval shaped faces should avoid very small and rectangular frames that make the face appear even longer.
Square shaped faces have a wide brow and a strong jaw. Square shaped faces look best in frames that contrast with the shape of the face, such as round and oval shapes. Generally, square shaped faces should avoid thin frames and square frames and details that may draw attention to the chin.
Heart shaped faces have a broad forehead that tapers into a narrow or pointed chin. Heart shaped faces usually look best in frames that have a strong frame on the bottom to help even out the face shape and also do well in rimless frames. Generally, people with heart shaped faces want to avoid frames that have a big upper rim as they accentuate the face shape rather than enhance it.
Round shaped faces are small, with full cheeks and chin. People with round faces can help slim their faces with frames that bring color or decoration to the frame. Small frames, round frames and anything oversized make a round face rounder.
These are general guidelines and using a virtual try on system is the best way to pick an eyeglass frame online that best suits you.